MS represents producers of beverage, including carbonated drinks, still and dilutable drinks, fruit juices and bottled waters. Membership includes the majority of Saudi Arabia soft drinks manufacturers as well as franchisors, importers and suppliers to the Kingdom’s soft drinks industry.
Our principle motion is to represent the interests of the soft drinks industry both the Kingdom and the Middle East, ensuring that the industry's perception is always considered and the impact of regulations is fully understood.
We deliver most trade orders to customers throughout the Kingdom directly with our own direct delivery fleet. For areas outside our delivery fleet range, we supply drinks throughout the Kingdom directly to you via a courier delivery service or our appointed distributor network of regional wholesalers. Non trade orders are usually delivered via a parcel delivery service.
As the collective voice of the Kingdom’s soft drinks industry, MS provides a common industry view on the legal, technical and social issues concerning beverages to the media and political audiences.